Brand Ambassador of Puma India
In the dynamic world of sportswear and lifestyle brands, Puma stands out as a beacon of innovation, style, and performance. Puma shines even brighter because of its brand ambassadors. These ambassadors are athletes, celebrities, and influencers who showcase Puma’s products and embody its values. They’re more than just faces – they live the Puma lifestyle of daring to be different and staying true to themselves.
Here is the list of all current brand ambassadors of Puma
Mohammed Shami:
Puma has recently signed Indian fast bowler Mohammed Shami in 2023 as its brand ambassador, adding to its roster of sports icons. Tasked with promoting Puma’s footwear, apparel, and accessories, Shami brings his formidable presence to various engagements and campaigns. Notably, Puma unveiled a cutting-edge bowling spike tailored specifically for fast bowlers, featuring a specially crafted mid-sole for enhanced support and performance. With a stellar cricketing career marked by outstanding achievements, Shami has consistently been a linchpin in India’s formidable pace bowling arsenal, solidifying his status as a pivotal figure in the sport.
As per Karthik Balgopalan, Puma India’s managing director, the partnership between Shami and Puma India is set to ignite a new wave of inspiration among fans and athletes alike, propelling them towards an unyielding dedication to fitness. Shami’s unwavering commitment, courage, and fitness align seamlessly with Puma’s core values, fostering a culture that champions sporting excellence. This collaboration is poised to elevate the sports scene in the country, encouraging more individuals to embrace an active lifestyle while staying true to the essence of the Puma brand.
Podcast of Mohammed Shami with Puma: Link
Avani Lekhara
Among the esteemed brand ambassadors of Puma in India stands a remarkable Paralympian, a gold medalist in rifle shooting who joined the Puma family in 2022. Recognizing her exceptional talent and achievements, Puma India unveiled a groundbreaking initiative last year. In 2022, they introduced a diverse range of mannequins, each representing different facets of athleticism and diversity. As a tribute to the Paralympian’s triumphs and to celebrate her accomplishments, Puma India included a special mannequin depicting her in a wheelchair, symbolizing inclusivity and honoring her remarkable journey.
In March 2023, Puma India launched a new digital film titled “Let there be Sport” starring Avani with other brand ambassadors.
Sunil Chhetri
The football legend signed with Puma India in 2019. He signed a three year contract with the brand, later it was extended. Currently Sunil plays for Bengaluru FC and Indian national team.
While signing the deal Chhetri said “Over the years, I have closely witnessed and experienced the brand’s football heritage. Now signing with them as a PUMA player is a very natural progression for me. We share a common goal to accelerate the growth of football in the country. I appreciate their commitment to the sporting ecosystem and look forward creating a new chapter for Indian football.”
Interview of Sunil Chhetri at “Let there be Sport” conclave.
Mary Kom
Renowned as the six-time world women’s boxing champion, Mary Kom stands as a prominent brand ambassador for Puma India. Affectionately known as ‘Magnificent Mary,’ she has inked a significant three-year deal with the brand. Throughout this partnership, Mary Kom will lend her illustrious persona to endorse a diverse array of Puma products and apparel. From captivating campaigns to diverse channels, her presence will resonate across platforms, solidifying Puma’s commitment to excellence and empowerment in sports and beyond.
In 2024 Mary Kom and other eminent female stars including Kareena Kapoor, Vineeta Singh joined a campaign by Puma at a Women’s Premier League (WPL) match in New Delhi on March 10 for a unique Ladies’ Night that champions the cause of women’s cricket in the country.
Harmanpreet Kaur
In 2023 Puma India has proudly introduced the dynamic captain of the Indian women’s cricket team, Harmanpreet Kaur, as its newest brand ambassador. In this exciting collaboration, Harmanpreet will lend her prowess to endorse Puma’s footwear, apparel, and accessories across a spectrum of engaging activities and campaigns throughout the year. With her indomitable spirit and exceptional talent, Harmanpreet embodies the values of Puma, further reinforcing the brand’s commitment to championing athleticism and empowerment in sports.
“We are delighted to welcome skipper Harmanpreet Kaur into the Puma family. She is a sporting icon and, with this partnership, we hope to inspire younger generations and help Indian women’s cricket reach greater heights,” said Abhishek Ganguly, managing director, Puma India and Southeast Asia.
Anushka Sharma
Anushka Sharma was appointed as brand ambassador for Puma in 2022 December. Sharma endorsed the brand’s footwear, apparel and accessories including select collections through numerous activities and brand campaigns throughout the year.
Commenting on her association with Puma Abhishek Ganguly, managing director at Puma India added, “We are extremely excited to bring Anushka into the Puma family. We will be creating unique opportunities with her to deeply engage with our consumers. We are confident that the new association with Anushka will further drive our approach towards fitness and lifestyle in the country and in turn inch us closer to our consumers across cohorts.”
Virat Kohli
Back in 2017, Puma India struck a monumental deal worth Rs. 110 crore with none other than cricketing legend Virat Kohli, securing his partnership for a substantial eight-year period. Fast forward to the present, and this strategic alliance remains as robust and impactful as ever. Virat Kohli continues to play a pivotal role in Puma’s narrative, featuring prominently in their latest campaigns and stories.
By sealing this agreement, Kohli made history as the first Indian athlete to secure a Rs. 110-crore endorsement deal with a single brand. With this Kohli became the global brand ambassador for the brand.
In addition to these notable figures, Puma has also collaborated with a diverse array of athletes such as Yuvraj Singh, Gurpreet Singh Sandhu, and KL Rahul, who have all lent their support to the brand. Furthermore, actresses like Kareena Kapoor and Shanaya Kapoor have also joined the ranks as brand ambassadors for Puma
Globally Puma had Onboarded Dua Lipa, DJ Snake, Alina Zagitova, Romelu Lukaku, Kai Sotto, Rihanna, Memphis Depay and many more as brand ambassadors of Puma.
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